The decor of each shop is aimed at making the visitor feel at home. You are invited to relax in large leather sofas while the use of natural materials such as wood and stone give the interior a welcoming character. Black steel combined with shiny brass elements contribute to the bold yet sophisticated tone that the brand conveys.
As an interior perfume house, we were asked to develop a fragrance that reflects the core values of the brand. Because every store carries the scent, it was obvious that the scent had to match the atmosphere of each location.
For Dstrezzed, the use of fragrance turned out to be an important part of the entire brand experience. A range of additional fragrance products had to contribute to the brand’s recognizable identity.