Products

    Fragrance products developed under your own brand

    Nose and Partners creates private label fragrance products for brands, hotels, designers, retailers and showrooms with a clear idea, audience and purpose.

    Each product is developed around the brand it carries: the fragrance, format, packaging, presentation and way it will be used.

    Fragrance products developed under your own brand

    The product

    A product that carries the brand

    A private label fragrance product should feel specific to the brand behind it.

    The fragrance, format, packaging and presentation need to work together, so the final product feels coherent rather than generic. A reed diffuser, eau de parfum, cosmetic format or branded gift should carry the same level of care as the space, brand or moment it represents.

    That is why we begin with the concept: who the product is for, how it will be used, where it will be placed, sold or given, and what role fragrance should play in the wider brand experience.

    Formats

    Product formats

    Nose and Partners develops private label fragrance products across four main formats: home fragrance, eau de parfum, selected cosmetics and branded gifts.

    Home Fragrance

    Home Fragrance

    Reed diffusers, room sprays, scented candles and related interior fragrance products for hotels, retail, interior design, showrooms and lifestyle brands.

    Home fragrance can extend the atmosphere of a space into a product people can take home, use, gift or place within their own interior.

    View Home Fragrance
    Eau de Parfum

    Eau de Parfum

    Personal fragrance formats for brands and selected projects.

    An eau de parfum brings the brand closer to the person wearing it. The fragrance, bottle, packaging and positioning need to feel coherent, refined and specific to the identity behind it.

    View Eau de Parfum
    Selected Cosmetics

    Selected Cosmetics

    Selected fragrance-led cosmetic formats for well-defined projects.

    For suitable briefs, this may include hand, hair or skin-related products where fragrance, formulation, use and brand experience need to work together with care.

    Discuss Selected Cosmetics
    Gift & Promo

    Gift & Promo

    Scented gifts and promotional fragrance concepts for brand moments, events, hospitality, showrooms and client relations.

    These products should feel connected to the occasion, not simply carry a logo. The scent, format and presentation need to support the moment with the right level of quality.

    View Gift & Promo

    Development

    From fragrance direction to finished product

    Once the product direction is clear, we help shape the route from fragrance to final execution.

    This includes scent direction, product format, packaging, decoration, production preparation and regulatory support. Each element should work together, so the final product feels coherent in fragrance, presentation and use.

    Questions

    Questions about private label fragrance

    What is private label fragrance?

    Private label fragrance is the development of fragrance products that carry your own brand, such as reed diffusers, room sprays, scented candles, eau de parfum, selected cosmetics or branded gifts.

    Which product formats can we develop?

    We develop four main formats: home fragrance, eau de parfum, selected cosmetics and branded gifts. The right format follows the role the fragrance should play for the brand.

    Do we need a bespoke fragrance?

    Not always. Many private label projects start from a composition in The Scent Library. Bespoke creation is more suitable when the product needs a fully specific signature of its own.

    Do you help with packaging and decoration?

    Yes. We help define product format, glassware, bottles, closures, label and packaging direction, and we check artwork before production.

    What about regulatory requirements?

    Requirements depend on the product format and fragrance application. Where relevant, we guide product information, safety and regulatory support before production.

    How does a project start?

    Share your brand, audience, product idea and intended use. We help define the fragrance route, product format and development path that fit.

    Tell us about your product idea

    Every private label project starts with a clear concept. Share your brand, audience, product idea and intended use, and we will help define the fragrance route, product format and development path that fit.